And the Winner is….

I am proud to announce that the winner of our first ever “Where’s Your Ostomy” contest is Taunya Wideman-Johnston!!


She earned her spot as the winner for the contest because she not only posted multiple pictures (seen below) but she got others to share and talk about the pictures she posted. Taunya was a great contributor to positive ostomy awareness and she deserves this win 100%!

Congrats to you!

Before I post her story, I just want to announce that in the next few weeks I will be throwing up another chance for you to order your very own “Where’s Your Ostomy” tshirt! Keep checking this blog, the Facebook page, and my twitter account to find out when!

Now, without further ado, Taunya’s story:

I am so thrilled to have had the opportunity to participate in Uncover Ostomy’s “This is where
my ostomy is…” campaign. It has been so inspiring to see how many people have come forward
to share their ostomy pride! What an incredible campaign! I am so grateful to be able to share my
story with you.

The symptoms of my chronic illness began 9 years ago. At the time I did not know I was
experiencing the symptoms of a chronic illness. During these first initial years, I saw many
doctors and health professionals. I received many medications, treatments, procedures, surgeries,
and differing diagnoses. But the bottom line remained; no one knew what illness I had, if
any. Years later, I was extremely fortunate to meet a doctor who knew what was wrong and
I was diagnosed with Diffuse Irritable Gastrointestinal Tract Syndrome (DIGITS). Having
this diagnosis brought on many new challenges and finding ways to survive DIGITS has been
very difficult. I have had numerous surgeries, too many feeding tubes and catheter lines, and
ultimately was permanently on TPN. When my body started reacting to TPN we knew we
needed to find an alternative plan. This is when the conversation about needing an ileostomy
to save my life started. I was extremely nervous about having a colectomy and permanent
ileostomy. At the time, my surgery was completely experimental with no idea of the success of
an ileostomy. Despite the unknown success, I decided to have the surgery and almost 5 years
later, I know that was the best decision I could have ever made.

When I had surgery to have an ostomy (which I named Oscar), I was full of fear and negative
feelings. I was ashamed, self-conscious, and petrified what people would think. I didn’t want
anyone to know. Over time I have realized that living in secrecy was not the answer. I didn’t
want to spend my time being angry and ashamed of something that has saved my life. Having
an ostomy is nothing to be embarrassed about and engaging in conversations about ostomies are
essential to reducing peoples’ fears and discomfort.

For me, DIGITS continues to progress, change, and advance in my body. I try as much as I can
to keep my symptoms “manageable” (if that is at all even possible, I still don’t know), but in all
of the grave conversations I had had with doctors, I have come to 2 major realizations:

1. I like to laugh (and living with a chronic illness can seriously attempt to put a significant
damper on laughter in your life).
2. I want to live in whatever capacity I can (This has taken me years to accept).

Neither one of these 2 realizations underestimate the hardships and traumas I have and continue
to face but that I don’t want to stop laughing and living because of DIGITS. I know the realities
of DIGITS, hard times and days are ahead, but I will enjoy the moments I have and I refuse
to stop smiling and living. No matter how sick or impacted my life has become because of
DIGITS, I still want to make my dreams come true. I have definitely had to be much more
patient and creative in finding ways to pursue my dreams but I still want to experience my life.

I want people to know that although ostomies are huge lifestyle changes, ostomies are beautiful lifesaving interventions. Every time I think about someone not knowing about an ostomy, my thought is always “Everyone should know about how much life is given in each and every
ostomy”.

Contest Extension!

After a number of comments, tweets, and messages, we’ve decided to extend the “Where’s Your Ostomy” contest until the end of April. 

I know there are a number of you who have yet to receive your tshirts, and I would hate to have you miss out.

So, with that, please continue to show your ostomy pride!

If you’ve forgotten the contest details, they are as follows:

How to participate:

1. Show where your ostomy is or would be by drawing on your tshirt. The more creative the design, the better your chances of winning.

2. Wear the shirt and take a picture! Location is important here: the crazier the spot and the more people around, the better!

3. Post the picture to all of your social networks!

On Facebook: Post the picture to your wall and tag Uncover Ostomy by typing “@Uncover Ostomy” in the description.

On Twitter: Tweet the picture, use the hashtag #ostomy, and mention me, @JessGrossman

On Instagram: Share the picture, use the hashtag #ostomy, and mention me, @JessGrossman (Note: if your profile is private, I won’t be able to see it.)

On Pinterest: Pin your picture to a board, use the hashtag #ostomy, and mention me @JessGrossman

On Tumblr: Post the picture, refer to this website, and paste the link on the UO FB page or in a comment below.

On your personal blog: Post the picture, refer to this website, and paste the link on the UO FB page or in a comment below.

On YouTube: Film a video, refer to this website, and share the link on the UO FB page or in a comment below.

4. Encourage your friends to like, share, comment, and retweet your post!

The person who has the most creative tshirt design, who takes the coolest photo, and who cultivates the most engagement on their post wins!

Have fun!

Don’t You Get Paid to be Funny?

Today, I got a tweet from @mizlisa19 that alerted me to a comment made by fellow Canadian and “funny man” Jim Carrey.

Apparently, Mr. Carrey felt humiliated by Fox News for making fun of an online video that he had made and felt the need to respond to their criticism by calling the network a “media colostomy bag.”

Sigh.

I’m gonna level with you Jimmy – I’ve always had a soft spot for you.

I usually find slapstick humor trivial and crude, but somehow, you had won my heart over the years.

But this? This is what you could come up with? You get paid an obscene amount of money to be funny and this is what you could come up with?

I’m almost more upset at the lack of humor in your insult than the insinuation you were trying to make about Fox News.

Ok – not really.

I’m pretty disappointed in your use of the ostomy.

To be honest – I’m usually not very sensitive to ostomy jokes. In fact, I make a ton of them myself and literally roll over in laughter when my friends make them, as well. I even have some pretty good ones, if I do say so myself. There are a ton of jokes that can be made about the ostomy in good taste and good faith and I do it all the time.

But this comment? This was not one of those.

This was one that had the intention to cause harm. And it framed this lifesaving surgery in a negative light. In the media. In front of millions of people.

So thanks, Mr. Carrey.

Now I’m going to have to be even more naked on the internet to show the good side of the bag.

————————-

On this note of ostomy awareness, I’d like to remind you guys that on Tuesday the 2nd we will be picking the winner of the “Where’s Your Ostomy” contest to be featured on the blog and FB page. Don’t forget to join the contest!

Details here!

Time to Show Your Pride! [Contest Details!]

Over the past 2 weeks, I’ve been getting messages from family, friends, and faithful followers to let me know that their Uncover Ostomy tshirts have arrived in the mail.

[If you haven't received yours yet, it should be on it's way!]

Along with the messages letting me know that the shirts have arrived, many of these people immediately began to spread their ostomy pride by posting photos of them wearing the shirts to their Facebook walls, tweeting them on their Twitter accounts, sharing them through Instagram, and more.

Two of my favorites so far are from my friends Andrew and Jess, seen below:

Now it’s time for you to follow their lead.

For all of those who purchased an Uncover Ostomy tshirt,  (or even those who did not, you’ll just have to get creative…) get ready for the “Where’s Your Ostomy” Contest! 

The purpose of the contest is to spread ostomy awareness all over the internet. We want to get your friends, family, coworkers, acquaintances, strangers, and stalkers to all know what the word “ostomy” means – both literally and figuratively.

The winner of the contest will not only have their story and photo featured on the blog, but will have their photo used as the UO Facebook Page profile picture for 2 weeks! Cool, right?

How to participate:

1. Show where your ostomy is or would be by drawing on your tshirt. The more creative the design, the better your chances of winning.

2. Wear the shirt and take a picture! Location is important here: the crazier the spot and the more people around, the better!

3. Post the picture to all of your social networks!

On Facebook: Post the picture to your wall and tag Uncover Ostomy by typing “@Uncover Ostomy” in the description.

On Twitter: Tweet the picture, use the hashtag #ostomy, and mention me, @JessGrossman

On Instagram: Share the picture, use the hashtag #ostomy, and mention me, @JessGrossman (Note: if your profile is private, I won’t be able to see it.)

On Pinterest: Pin your picture to a board, use the hashtag #ostomy, and mention me @JessGrossman

On Tumblr: Post the picture, refer to this website, and paste the link on the UO FB page or in a comment below. 

On your personal blog: Post the picture, refer to this website, and paste the link on the UO FB page or in a comment below.

On YouTube: Film a video, refer to this website, and share the link on the UO FB page or in a comment below.

4. Encourage your friends to like, share, comment, and retweet your post!

We will be running this contest for 2 weeks starting today, March 19 until April 2nd!

The person who has the most creative tshirt design, who takes the coolest photo, and who cultivates the most engagement on their post wins!

So, where’s your ostomy?

Have fun!

————————

PS; If you’re having any issues with your tshirt order, please contact Teespring here. Thanks!

Thank You. Thank You. Thank You.

As some, if not most of you, may know – Uncover Ostomy hit both of our goals to sell our awareness tshirts! YAY!

After the 21 days we managed to sell: 112 “This is where my ostomy is” tshirts and 104 “This is where my ostomy would be” tshirts! 

That’s 216 people who will be sporting their ostomy awareness loud and proud. Thank you, thank you, thank you. Your shirts should be arriving in the next few weeks.

For all of those who did not order: If you’re kind of upset you missed the sale, or are hoping to order a few more, I will run another shirt sale if I get enough demand.

For all those who want a “was” tshirt: I have also decided that if there is enough demand, I will sell these shirts as well. 

But only if you let me know! Comment here, on the Facebook post, or tweet at me to let me know! 

Make sure to keep checking back to this blog or the FB page because I am going to announce an exciting and fun contest to go along with the tshirts. Stay tuned!

Love you all.

 

 

 

Just a Little Thing Called Progress!

It’s been a little over 10 days since we at Uncover Ostomy launched the “Where’s Your Ostomy” effort and I cannot be more thrilled with the progress we have all been able to make! It’s been huge guys.

Huge.

Here’s a little recap of what has happened since January 31st, 2013:

Over 2,400 NEW people visited Uncover Ostomy

In just 10 days, we were able to show, educate, and (hopefully) change the minds of over  2,400 unique visitors to the Uncover Ostomy website!

We have sold some tshirts!

In the past 10 days, we have been able to sell 56/75 “This is where my ostomy is” tshirts!

In 10 days- that’s pretty awesome!

Unfortunately – we’re not quite there.

Remember: the tshirts will not be produced and shipped unless ALL 75 shirts have been sold. The sale is only on until February 21st, 2013 so NOW is the time to buy. If you have not done so as of yet, please make sure to purchase your shirt now! Also please make sure to share the shirts with all of your friends so that we can hit that number!

We have also only sold 33/100 “This is where my ostomy would be” tshirts.

This sale is also only on until February 21st, 2013 and works through the same process. We don’t process and ship them unless all are sold before the deadline. Please share!

[Remember, all money goes towards future awareness, education, and Uncover Ostomy efforts!]

The last blog post got a record number of Facebook likes

The last blog post I wrote, in which I detail the new launch, saw a record number of Facebook likes for any blog post written!

We HIT 5,000+ YouTube views

In such a short time, we’ve also gotten over 5,200 views to the “Where’s Your Ostomy Video.” This is much in thanks to the over 120 shares of the video just from the Uncover Ostomy Facebook page, as well as my amazing friends and family. (Keep sharing!)

Uncover Ostomy reached over 19,500 people through the Facebook page!

Yeah. 19. Thousand. And 500. People. REACHED!

I couldn’t lie about this if I tried:

How unbelievable is that?

We also saw an insane increase of 186 new Facebook likes!

In just these past 10 days, 186 new people have liked the Uncover Ostomy Facebook page! That’s the biggest increase in such a short amount of time that we’ve seen in a very, very long time.

Uncover Ostomy was on Global News in Canada!

To top off all this exciting news, on Thursday, Feb 7th, Uncover Ostomy was the featured health story on Global News by health reporter Beatrice Politi!

Not only was the campaign and the video featured, but after the story was over, the news team continued to talk about ostomy surgery and it’s importance! You can’t BUY that type of PR!

——-

These past 10 days have been absolutely unreal.

We are doing it, guys. We’re changing minds.

Thank you.

10 Year’s Later, This is Where My Ostomy is. Where’s Yours?

10 years ago today, I was suffering. 10 years ago today, I almost died. 10 years ago today, I underwent surgery.

January 31, 2013 - 10 years ago today – I was given my ostomy.

1 decade ago I was given a second chance at life.

Un-frikkin’-believable.

Despite today being a pretty awesomely exciting day for me, this blog post isn’t about me. I’m not going to go into my story and how I got here, nor am I going to talk about how grateful I am to be alive. You all already know this.

Instead, today’s blog post is about you.

Please watch.

Today I am launching the “Where’s Your Ostomy” effort from Uncover Ostomy to push the envelope on how, together, we can raise positive ostomy awareness worldwide.

And I need your help!

You’ve already taken the first step by watching the video. Here are 4 simple things to do next:

1.SHARE the VIDEO! Please share the video above with ALL of your social networks, family networks, work networks- everything. Post it on Facebook, Tweet it on Twitter, Share on Pinterest and LinkedIn, email it to your contact lists, play it on a large screen tv in a Best Buy…. ANYTHING! Share this video with everyone you possibly can!

2. BUY the SHIRT! We are selling two tshirts with the help of the wonderful team at Teespring!

-For people with ostomies:  “This is where my ostomy is”

-For people without ostomies: “This is where my ostomy would be”

Teespring is a crowdfunding based selling platform. “Crowdfunding” is when a certain number of items need to be “reserved” for the order to be processed. Uncover Ostomy is selling shirts for the next 21 days with a minimum of 75 shirts/ostomates 100 shirts/non-ostomates. We need to sell at least 75/100, for the order to process. If you are confused about ordering, please see the Teespring FAQ, or comment or post on the UO pages and we can help!

3. SHARE the SHIRT! The shirts will only be printed if we sell a minimum of 75 ostomate shirts and 100 non-ostomate shirts!

4. WEAR the SHIRT! If, after 21 days, we end up selling the minimum number of tshirts (and hopefully more!) and you get them in the mail (WITH a fabric pen included), we ask that you draw where your ostomy is, or where you would want your ostomy to be and whatever other fancy designs you’d like to add and then WEAR IT in public!

5. SNAP some PHOTOS! Once you’ve received your shirt and drawn alllll over it, we will be running a contest that involves both the shirt and pictures!… but those details are yet to come. Remember – that’s only if we end up selling out those shirts. (So get sharing!)

Guys- this is it. This is our chance to change perceptions. To change negativity. To change minds.

Let’s do this.

———————————–

All proceeds raised from sale of the tshirts will go towards ostomy education, awareness, and future Uncover Ostomy efforts through IDEAS.

Is Any Awareness Better Than No Awareness?

This morning, I came across a blog post from Inflamed and Untamed on the new awareness campaign launched by the CCFA.

In short, the blog post expressed unhappiness in the imagery used by the CCFA to spread awareness about the issues affecting those with Crohn’s and Ulcerative Colitis. These images were of different types of people, including children, a bride, and even Santa Claus, behind a bathroom stall with a “witty” phrase about having to use the bathroom constantly.

I took a look at this blog post, and then of the images used by the CCFA, sat for a second, and then thought:

Wow, I am, for the first time ever, embarrassed to have Crohn’s disease.

The images, [which I have chosen not to share and you can see in the links above], basically frame C & UC patients as embarrassing bathroom jockeys.

Ok – yes – everyone who has C & UC, and even those with IBS, understand know that having these diseases require constantly needing to know where the nearest bathroom is, just in case. However, what the CCFA seemed to have forgotten is that both disease comes with a plethora of other issues that extend far beyond spending copious amounts of time in the bathroom.

Take me, for instance. Thanks to my ostomy, I am in remission, no longer have stomach pain, and really don’t give a (excuse the pun) shit where bathrooms are anymore. I barely need to go during the day.

Yet, I still have Crohn’s. In fact, I’m still dealing with many side effects of the disease.

As some of you who follow me on Facebook, Twitter, or Instagram may have seen, I was actually in the emergency room on Sunday for an issue that, while not stomach related, was still related to having the disease, which has left me with a sickeningly (haha) low immune system that, this time, resulted in a huge infection.

Jess at Mt. Sinai Emergency Room

Thankfully, this one hospital trip only left me with some antibiotics, however, this is just one of the various issues I still deal with thanks to the disease.

What do I still deal with 10 years later? Skin wounds resulting from Crohn’s surfacing on my body, being anaemic and sometimes unable to function due to extreme lethargy , I am still unable to eat certain kinds of food, I am prone to catching colds since I can’t fight them off, and – the worst of them all – the constant worry that one day I’m going to end up right back in the hospital because the disease has come back in full force.

All of that is nothing in comparison to the issues I dealt with before surgery, all much worse than my various trips to the bathroom: issues such as constant excruciating pain, inability to eat anything for months on end… and nothing compares to my other friends who have experienced all of those issues, as well as others like fragile teeth and bones from medication use, short gut syndrome from having multiple surgeries, and even death- as an old friend of mine ended up getting a fistula where her stomach acid leaked through her intestine, burned a hole in her heart, gave her a heart attack, and she died.

Crohn’s is a lot more than just sitting in a bathroom stall.

I’m not only upset with this new CCFA campaign because it ignores many of the other issues those with the diseases have, but simply because it highlights the most embarrassing symptom of them all.

Like, really?

If I could somehow make shitbags look sexy, the CCFA could have done much better.

The question then, as was asked in the Inflamed and Untamed blog, becomes: is any awareness better than no awareness at all. Isn’t it just about getting the word out? It’s just about letting people know we are or have suffered?

As an educated and experienced marketer myself, I simply have to say – no. I think it would be much better not to frame C & UC in such a way than let an entire nation know about only one extremely embarrassing symptom.

Sometimes things are better left unsaid.

But that’s just me.

What do you guys think of this ad campaign? As an individual with C or UC? As an individual with neither? 

——

[The opinion expressed here is solely of my own and does not reflect that of IDEAS]

Here’s to a Great 2013!

I don’t know about all of you, but I have certainly enjoyed the past few weeks filled with over-the-top holiday spirit. I spent time with my wonderful family and saw friends from both in and out of town. I ate, I drank, I laughed, I reminisced, I got some presents and gave some as well, and overall had a wonderful time. This has been a great year, and this month was a fabulous way to end it.

As 2012 now comes to a close, I wanted to take a minute to send all my love and thanks to each and every one of you who have supported myself and IDEAS to grow Uncover Ostomy to what it is today. Without you, I’d just be some girl complaining about her ridiculously dramatic life to the emptiness of the internet. You are the ones who, miraculously, make my ramblings important.

I can’t thank you enough. Especially since 2012 has been an amazing year for UO.

Like, unbelievable.

Not only have we reached over 4,400+ fans on our Facebook Page (yay!), but we have somehow manage to amass 30,000 unique vistors to the website -JUST THIS YEAR!

Holy crap.

We also reached people beyond the US and Canada, in countries such as Germany, Italy, Australia, the UK, France, and Poland (just to name a few…)

We are making changes all over the world, guys. All of us. So, thank you..

The success of 2012 will be hard to top, but I have some really special things for UO 2013. I am extremely excited for them and I really believe that this year will be the year we get positive ostomy awareness out there.

Keep your eyes peeled for what’s to come and all the best in the new year!

Sigh. Still So Far to Go.

Instead of working on my thesis that’s due in 3 weeks (ugh, don’t even tell me- I know…) I decided to spend my night on Twitter trolling around to see what was being said about the ostomy.

I saw the usual tweets from product distribution companies and for job listings in the ostomy sector, and I also found a few tweets from people who were posting some positive things about their bags. However, my satisfaction in the conversation around the ostomy quickly faded as I came across this tweet from a guy:
Ladies, next time u’re out and u wanna get rid of a guy, just show him your Ostomy.

GIANT SIGH.

It’s times like these that I feel as if all of our efforts have gone to waste.

Does this guy not know I am currently in a loving relationship with a guy with whom I live with who sees my ostomy every day?

Ok, well, no he doesn’t.But he should know that having an ostomy does not change who you are.

In fact, having an ostomy only changes how you go to the bathroom- something most girls tend to keep secret anyway! It’s not like if I didn’t have an ostomy I’d just be going to the bathroom with the door wide open for a guy to see. No! It’s hidden behind a bathroom door just like everyone else!

Hello! Feminine air of mystery.

Now, I don’t want to belittle all of our accomplishments so far, because as you all know by now, we have hit over 4,000 likes on the Facebook page, which is really freakin’ awesome! However, the tweet by this clearly misguided individual is evidence that we have much more to do.

In my state of not doing my work, I also happened to take a peak at the UO Facebook page insights (the behind the scenes data on how the page is doing), and I came across this exciting piece of information:

Do you know why I was so excited?

This piece of data shows that the total number of friends of all 4,048 people who like the FB page is 1,398,293 people. This means that if we were able to get all of our friends to join the Facebook page, we would have 1,402,341 likes!

…Ok, ok, I’m not crazy or anything and I am fully aware that there is no chance of getting all of everyone’s friends to like the UO page. Heck, not even all of mine like it! (…jerks). What this means, though, is if every one of you, who likes the UO page, invites their entire friends list and even 1% of those people like the page, that’s a huge increase in likes and, therefore, a huge increase in awareness!

So once again, I am making a plea to you to share Uncover Ostomy with your networks!

Now, why I am asking you at this very moment to get all of your friends to the FB page? Well, for those who have noticed over the past few days, I have posted some photo updates to the page that gives hints to the AWESOME things that UO has coming up. I have not, and will not tell you exactly what’s to come, but over the next few weeks/few months (before World Ostomy Day), you’ll be getting some more hints and sneak peaks at what we are going to be launching.

And it’s going to be awesome.

In order for it to be as awesome as I anticipate, however, we need some more likes so the message can reach more people.

Now, unfortunately, Facebook has made some changes that don’t seem to let you actually invite your friends to a page. Instead, it let’s you share a link on your timeline to the page by clicking the little screw button on the top right corner of the page. It’s not the greatest thing, but it’ll do (I suppose..)

I would really appreciate it if you could take the time to share Uncover Ostomy on your timeline to your networks so that we can work to extend our UO community. Sharing the link on Twitter and other social media sites like Pinterest and LinkedIn are also appreciated!

It is obvious from the tweet posted above that we still have much to do in order to spread positive ostomy awareness to the public. I also know that what we have in the works for UO is going to help us spread this message even further. However, the only way this initiative can be truly successful is if I have your help.

Thanks guys!